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Client 
Fujifilm
Fujifilm

Online campaign for a unique photography event

Fujifilm Roadshow

Visual identity

8 cities. 8 ambassadors. 8 unique lectures and workshops.

The Fujifilm Roadshow brings photography to the whole country – not just Prague – and is open to everyone, from professionals to enthusiastic beginners. We prepared a comprehensive online campaign for the event, including videos and texts. We built on our work on Fujikina, used the existing brand codes from previous years of the Roadshow, and shifted the communication with sensitivity and courage – more towards red. The red dot on the map symbolizes each stop on the roadshow and, metaphorically, the aperture. Fujifilm is close to our hearts, and we look forward to more joint projects.

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